Earlier this evening i10 had the privilege to be able to speak to one of the advertising world's most prolific and well-known practitioners-stroke-guru Dave Trott in his London offices. It was a truly insightful evening as we chatted in the boardroom about advertising, market growth and philosophy. Dave was very knowledgeable about philosophic concepts that can benefit any enthusiastic student, including one relatively new one...'Trottism' (borrowed from Taoism).
Wednesday, 19 November 2008
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